Neinver

Comprehensive digital transformation project

Challenge

Implement a data-driven asset management model (shopping centres) that generates new revenue streams through the launch of products and services.

Solution

How to optimise investment and time to market.

Redefinition, design and integration of Neinver’s relationship ecosystem (digital and physical touchpoints) around a single strategy.
Implementation for all the companies in the group and for all types of users in 7 countries.
Company-wide technological deployment optimising investment and time to market.

Success

Results.

  • Optimisation of all business processes through an open intelligent platform.
  • Generation of new sources of income and revaluation of the company’s main assets.

Analytics

In figures.

+ 0 .000%
Users registered on the Data Platform.
+ 0 %
Connected digital platforms.
+ 0 %
Acquisition.
+ 0 %
Activation.
+ 0 %
Affiliation.
+ 0 %
Database users income.
+ 0 %
CPL value.

Tags

Digital
marketing

  • PROGRAMMATIC
  • SEO/SEM
  • SOCIAL MEDIA
  • WEB ANALYTICS
  • RT BIDDING

Intelligent
platforms

  • UX/UI
  • MARKETPLACES
  • E-COMMERCE
  • CMS
  • CRO

User
lifecycle

  • LEAD SCORING
  • LOYALTY
  • REAL-TIME TRACKING
  • AUTOMATION
    BI

Visuals

About the company

More about Neinver.

NEINVER a Spanish multinational company specialising in the management, investment and real estate development of commercial and logistics assets.

Leader in the management of outlet centres in Europe, it owns two brands:
The Style Outlets and FACTORY.

It manages 18 outlet centres and 5 retail parks, including projects under development, and more than 800 brands in six European countries: France, Germany, Italy, Poland, Spain and the Netherlands.

Contact

If you are interested in this success story and would like to suggest a new project,

get in touch.

Our works

Success stories.

Blog

Our publications.

The cloud services revolution

Cloud services have driven the digital acceleration of companies, as they are an efficient and consolidated model. Do you want to know more?

Technology at the service of IMM

Do you know how to optimise processes and results through technology? In examples such as IMM, the strategy developed to platformise its digital transformation is already bearing fruit. Find out more!

Feel the music at Christmas

A playlist full of the hits we’ve been listening to in 2021 and will continue to play in 2022 to fill a new year together with music and energy.

System Design

Discover how using System Design in the creation of your digital products will save you effort, investment and headaches.

So weird

Do you know what we have in common with Frida Kahlo, Edward Bach, Dan Price, Steve Jobs and Jerry Seinfeld? We tell you about it in our blog, read it!

Risk or die

In the complex digital world in which we live, the biggest risk of “dying” as a business is precisely through not taking risks. As Alberto Barreiro explained in his CreativeMornings talk, you have to dare to innovate and put in place good risk management. Read more in our post!

Clients

They trust us.

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