Lawful data management
Genetsis Group
09/02/2022
Offering a better service to customers and users implies improving the knowledge we have about their needs, in a game regulated by the LOPD. You want to know more?
Data
Open the Data
Genetsis Group
27/10/2021
Discover the value that Big Data can bring to your business, as long as you know how to measure it to get the most out of it.
Cohort studies applied to marketing and e-commerce
Genetsis Group
08/10/2021
Data management has become essential to any marketing and e-commerce strategy, enabling the identification and resolution of internal pain points to deliver a better customer experience.
Data culture management
Genetsis Group
09/09/2021
Through the vast amount of data generated in the global digital ecosystem, the habits of billions of consumers can be understood and therefore guided.
