Strategy

Risk or die

In the complex digital world in which we live, the biggest risk of “dying” as a business is precisely through not taking risks. As Alberto Barreiro explained in his CreativeMornings talk, you have to dare to innovate and put in place good risk management. Read more in our post!

The keys to IMM’s digital transformation

Digital transformation is one of the corporate pillars of any business sector that wants to plan its business in the medium and long term. This is how we work with IMM, executing a customised plan to improve processes.

Omnichannel

An omnichannel approach has become a priority for companies, involving models and strategies that allow them to exploit data in order to increase their conversion rates. We tell you about it in our blog!

User loyalty. So… how is it achieved?

Developing a clear strategy in which we map out which customer lifecycle actions we need to take in order to make increasingly accurate predictions is fundamental to building a customer contact map.

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